Facebook is one of the most used sales and marketing social media channels. There are nearly 3 billion Facebook users worldwide. In the U.S. alone, around 86% of internet users with annual household incomes above $100K use Facebook. As a small business owner, you’re missing out on a lot of revenue if you don’t have […]

YAEL TEITLER was born and raised in Israel, a love story brought her to live in Switzerland. Her past career was in sales, later in the banking sector then turned after retirement to her passion – painting.She is passionate about living life with positive vibes and energy. These days she is exactly one year on […]

There are more than one billion Instagram users in the world. 90% of them follow at least one business on Instagram. This alone makes it worthwhile to create a profile for your business with the Instagram app. But did you know that you can take your business a step further and start selling on Instagram? […]

What is branding? Before starting, we must clarify certain basic concepts, so that we do not get confused in the process. Starting with, what is branding? The answer is very simple, branding, it is nothing more and nothing less than the process of creating or building a brand. That is, they are all the guidelines […]

#Digital Marketing is a very broad and constantly renewed field. Therefore, it is necessary to be aware of all the trends and original ideas that arise if you want to be a leader in the network. Digital Marketing and Social Media trends in 2021 will be key for any company. Next year will be an […]

We all need branding to take our place in our professional environment and advance our careers. Today, both in business development where clients are increasingly demanding, and in job search where recruiters are increasingly selective, competition is fierce. So a real personal brand strategy is essential for anyone wishing to promote their professional project, their […]

As online shopping grows rapidly eCommerce is becoming a necessity for retailers and even business-to-business companies. The good news is that it has never been easier for small businesses to get started in e-commerce and take advantage of its many benefits. Here are the top four benefits that ecommerce can bring to your business. 1. […]

Did you know that 63% of shopping transactions begin online? With the right product marketing, it’s possible to engage prospects at every stage of their buying journey, eventually converting them from content viewers into paying customers. So, how do you achieve this conversion? One way is by creating viral content. Whatever your niche, viral content […]

Booking online is a real timesaver. As a typical millennial, I appreciate when companies use technology that makes life simpler. In all cases, I prefer the simplest way to get a product or a service. I’m used to buying whatever I need in one click. So why should booking an appointment at my hairdresser’s be […]

In a difficult economic context that faced with a multi-screen and hyper-connected world, the fashion industry, which had long been reluctant, has finally turned to digital. And more than ever, it seems difficult to develop a marketing strategy without giving pride of place to video. After having been perceived as an optional option, brands are […]

If you have a business or you are about to start one, remember that e-commerce is the best option. If you don’t believe me, I’ll give you 12 reasons to dabble in it. But before that, for those who are not familiar with the term eCommerce, I will give you a short description: “It is […]

Are digital shows the future of fashion? The show must go on, and so digital runways are en vogue.

eCommerce is becoming more and more professional. Over 90% of B2B buyers now want to be able to order online.

As COVID-19 continues to push many consumers away from ...

In the era of e-commerce boom, you need to create a winning e-commerce strategy....

Companies that do not provide an omnichannel experience for their consumers, will not be able to keep up with today’s digital audience.

SISIKONE speaking about Fashion and E-Commerce at Web Summit

The internet is for everyone. While there are certain groups of people that are more internet-active than others, everyone is online these days.

Forecasting the continuation of tough trading conditions in 2020, forcing companies to find new strategies.

Black Friday and Cyber Monday prompted a spike in online luxury purchases as major multi-brands from...